pr writing

Experiential Update: working with an active Indy nonprofit

This past semester, as a requirement for a public relations course at IUPUI, myself and three other IUPUI students created a public relations plan for the Indianapolis Museum of Contemporary Art (iMOCA, http://www.indymoca.org). The creation of this plan involved analysis of the organization, its key stakeholders, and the public relations situation at hand – a lack of awareness of the organization and its exhibitions around the city of Indianapolis.

In addition to those analyses, research was conducted in the form of a survey and tactics, goals, and objectives were established in order to help the organization increase its event attendance and Indianapolis residents’ overall awareness of the organization. Linked at the bottom of this entry are the slides as they were presented to the iMOCA staff representative we collaborated with on this project.

This assignment was created over the span of three months, according to both what iMOCA required as an outside entity and to what the professor of the course, Fred Bagg, had asked of us. The work was divided equally among all members of our team, which consisted of myself, Lindsey Stafford, Morgan Holian, and Leslie Salazar.

I greatly appreciated this experience, as a young professional who is interested in the nonprofit sector of public relations and communications. I am excited to continue building my PR skillset over the course of my career and see where that budding interest takes me.

Copy of iMOCA Presentation

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Personal Update: Summer 2017

Typing up a quick check-in as the the spring semester of my sophomore year comes to an end:

I am so excited for this summer, not only to get a chance to relax and do fun things (like road-tripping to Tennessee for one) but also because of the professional opportunities I have ahead of me. I will be continuing my work as a content strategist for the IUPUI Division of Undergraduate Education, a position which has so far really helped me gained confidence in my writing abilities. Additionally, I will be interning for the nonprofit organization Indiana Futsal and for the Indiana State Museum! 

Having only been at IUPUI for two years, I’m ahead of most others pursuing a journalism/PR degree thanks to taking dual credit classes in high school. Not a day goes by when I don’t think about how grateful I am to have had the opportunity to do that. 

I’m excited for these upcoming positions not only because they’re going to look fantastic on a resume but because the supervisors for each of them value and support me as a young professional. Though I haven’t began the position with the museum yet, it’s already clear to me that my boss is a kind and flexible person who is understanding and values those who work for her. Additionally, I’ve already been working with the director of Indiana Futsal and he has made it clear that he values my insight. I say these things not to brag (okay, yeah, a little bit to brag but I deserve it) but to point out the value of working for people you like. Between my job and my internships, I’m excited to complete the work that’s expected out of me – which is definitely not something that every professional can say. 

I’m so incredibly thankful and I plan on doing my best to keep this blog updated so stay tuned to see what these opportunities have in store for me!